Concept vehicles shown. Not for sale.

A NEW BOUNDARY OF PERFORMANCE

GENESIS MAGMA

Meet the dynamic vehicles of the Genesis Magma Program: the G80 Magma Special, Electrified G80 Magma Concept, GV60 Magma Concept, GV80 Coupe Concept, X Gran Berlinetta Concept, X Gran Racer Concept and Track Taxi G70. Together, they mark an expansion into the realm of high-performance vehicles.

Concept vehicle shown. Not for sale.

UNBRIDLED POWER

Inspired by the majestic landscape of Korea, the color of magma was chosen to represent this collection as a symbol of self-confidence and passion. The resulting suite of vehicles boasts an unforgettable first impression paired with extroverted high performance.

A DRIVING FORCE

The Genesis Magma Program harnesses the remarkable power of nature into dynamic and elegant designs. It is a convergence of touring culture with a commitment to pioneering new horizons of extreme performance.

Concept vehicle shown. Not for sale.

DRIVER CENTRIC DESIGN

Concisely and meticulously designed driver interfaces puts emphasis on focus and responsiveness for intuitive control.

Concept vehicle shown. Not for sale.

ULTIMATE CONTROL

The Genesis Magma program delivers intense power and precise vehicle control for an experience that pushes the boundaries of performance.

MEET THE MAGMA VEHICLES

Concept vehicles shown.

ICONIC RACING

THE GOODWOOD FESTIVAL OF SPEED

At this year’s Goodwood Festival of Speed—a premier motorsport showcase held in West Sussex, UK—the Genesis GV60 Magma Concept won the 4-Seater Production Car category in the Sunday Shootout. Guests had a rare chance to experience several of the Magma Concept vehicles up close while immersing themselves in Genesis 'Son-nim' hospitality.

FROM CONCEPT TO THE ROAD

DRIVE HOME A GENESIS
Optional features shown.

G70

This lean, coupe-like sedan boasts turbocharged performance with the finest luxury touches.

Optional features shown.

GV60

Discover all-electric athleticism and technologically advanced features designed for modern drivers.

Non U.S. model shown.

GV80 COUPE

The first-ever 2025 Genesis GV80 Coupe is a perfect blend of coupe DNA and SUV prowess.