Concept vehicle shown.

FORWARD THINKING

CREATING FROM WHAT IF

Genesis future vehicles envision the driving experiences of tomorrow rather than aim to recreate the successes of the past. Our latest vision, the Neolun Concept, pushes the envelope of innovation and raises the bar for personalized driving with a completely reimagined interior cabin, offering a glimpse into a new, exciting journey ahead.

Optional features shown.

BUILT ON POSSIBILITY

FILLING A BLANK CANVAS WITH AMBITION

Athletic elegance is core to the design language and performance suite of every Genesis. Fueled by passion and determination, the turbocharged G70 is a standout example of sophistication and raw power, showcasing this philosophy with striking presence.

Concept vehicle shown.

PUSHING BOUNDARIES

A CATALYST FOR TOMORROW

Fueled by the drive to constantly forge ahead, Genesis boldly pushes into new territories that leave a lasting impact. From our foray into endurance motorsport with Genesis Magma Racing to our creative and philanthropic initiatives, everything we do is guided by the spirit of originality and new beginnings.